Serious restaurateurs will appreciate this comprehensive guide to delivery success.

DELIVERING THE DIGITAL RESTAURANT

YOUR ROADMAP TO THE FUTURE OF FOOD

A data-driven look at the steps restaurants must take to thrive in the digital age.

Debut authors Sandland and Orsbourn draw upon their extensive backgrounds in restaurant development and operations to craft a manual that aims to allow restaurants to meet their customers “where they are: online.” The authors begin their analysis with a demographic and sociological explanation for why their work is necessary. As Americans have shifted away from traditional family structures, for example, they’ve relied more heavily on restaurants for both sustenance and pleasure. Millennials and members of Generation Z, the authors say, spend significant amounts of their monthly income on restaurant meals, and they want to eat what they want, whenever they want it, so they order online; for these digital natives, “delivery is the new drive thru. And the rest of the population is not far behind.” The authors effectively explain the core competencies of digital platforms and analyze compelling examples of successful food delivery systems from around the world. They highlight marketing and customization opportunities for such systems without ignoring their challenges, such as the fact that off-premise consumers typically don’t order beverages and desserts. The authors also discuss the potential inherent in “ghost kitchens”—kitchens shared by multiple restaurants that focus on delivery only—and constantly stress the role that the Covid-19 pandemic is playing in the evolution of the food-service industry. Perhaps most notably for independent restaurant owners, Sandland and Orsbourn clearly lay out how marketing opportunities expand when a consumer uses a restaurant’s own online system rather than a third-party platform, such as DoorDash. The book also features insights drawn from more than 100 interviews with industry insiders and data from a variety of sources in multiple charts and graphs. Overall, Sandland and Orsbourn have created an essential road map for operating restaurants successfully in the modern age.

Serious restaurateurs will appreciate this comprehensive guide to delivery success.

Pub Date: Oct. 12, 2021

ISBN: 978-1-64543-948-6

Page Count: 264

Publisher: Amplify Publishing

Review Posted Online: Oct. 20, 2021

Kirkus Reviews Issue: Dec. 15, 2021

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Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our...

THINKING, FAST AND SLOW

A psychologist and Nobel Prize winner summarizes and synthesizes the recent decades of research on intuition and systematic thinking.

The author of several scholarly texts, Kahneman (Emeritus Psychology and Public Affairs/Princeton Univ.) now offers general readers not just the findings of psychological research but also a better understanding of how research questions arise and how scholars systematically frame and answer them. He begins with the distinction between System 1 and System 2 mental operations, the former referring to quick, automatic thought, the latter to more effortful, overt thinking. We rely heavily, writes, on System 1, resorting to the higher-energy System 2 only when we need or want to. Kahneman continually refers to System 2 as “lazy”: We don’t want to think rigorously about something. The author then explores the nuances of our two-system minds, showing how they perform in various situations. Psychological experiments have repeatedly revealed that our intuitions are generally wrong, that our assessments are based on biases and that our System 1 hates doubt and despises ambiguity. Kahneman largely avoids jargon; when he does use some (“heuristics,” for example), he argues that such terms really ought to join our everyday vocabulary. He reviews many fundamental concepts in psychology and statistics (regression to the mean, the narrative fallacy, the optimistic bias), showing how they relate to his overall concerns about how we think and why we make the decisions that we do. Some of the later chapters (dealing with risk-taking and statistics and probabilities) are denser than others (some readers may resent such demands on System 2!), but the passages that deal with the economic and political implications of the research are gripping.

Striking research showing the immense complexity of ordinary thought and revealing the identities of the gatekeepers in our minds.

Pub Date: Nov. 1, 2011

ISBN: 978-0-374-27563-1

Page Count: 512

Publisher: Farrar, Straus and Giroux

Review Posted Online: Sept. 4, 2011

Kirkus Reviews Issue: Sept. 15, 2011

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Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

GOOD ECONOMICS FOR HARD TIMES

“Quality of life means more than just consumption”: Two MIT economists urge that a smarter, more politically aware economics be brought to bear on social issues.

It’s no secret, write Banerjee and Duflo (co-authors: Poor Economics: A Radical Rethinking of the Way To Fight Global Poverty, 2011), that “we seem to have fallen on hard times.” Immigration, trade, inequality, and taxation problems present themselves daily, and they seem to be intractable. Economics can be put to use in figuring out these big-issue questions. Data can be adduced, for example, to answer the question of whether immigration tends to suppress wages. The answer: “There is no evidence low-skilled migration to rich countries drives wage and employment down for the natives.” In fact, it opens up opportunities for those natives by freeing them to look for better work. The problem becomes thornier when it comes to the matter of free trade; as the authors observe, “left-behind people live in left-behind places,” which explains why regional poverty descended on Appalachia when so many manufacturing jobs left for China in the age of globalism, leaving behind not just left-behind people but also people ripe for exploitation by nationalist politicians. The authors add, interestingly, that the same thing occurred in parts of Germany, Spain, and Norway that fell victim to the “China shock.” In what they call a “slightly technical aside,” they build a case for addressing trade issues not with trade wars but with consumption taxes: “It makes no sense to ask agricultural workers to lose their jobs just so steelworkers can keep theirs, which is what tariffs accomplish.” Policymakers might want to consider such counsel, especially when it is coupled with the observation that free trade benefits workers in poor countries but punishes workers in rich ones.

Occasionally wonky but overall a good case for how the dismal science can make the world less—well, dismal.

Pub Date: Nov. 12, 2019

ISBN: 978-1-61039-950-0

Page Count: 432

Publisher: PublicAffairs

Review Posted Online: Aug. 29, 2019

Kirkus Reviews Issue: Sept. 15, 2019

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